"'MAGIC Pattern' is a dynamic visual interpretation of Louis Vuitton's iconic Damier pattern. A checkerboard set in motion and vibration was created with a specific computer code. This digital texture is constantly evolving until it becomes hypnotic. The same code was used to generate a still image of high resolution for the printed version of this project. Also, as the information code is invisible when looking at the dynamic MAGIC Pattern, an analog version of this has been applied on the wooden box using a magic ink, totally invisible to the naked eye, which is revealed only under a specific light."